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Working with tweets vs. working with chats: An experiment on collaborative problem solving
Affiliation:1. Department of Management, Catholic University of Milan, Largo Gemelli 1, 20123, Milan, Italy;2. Department of Management, Ca'' Foscari University, San Giobbe, Cannaregio 873, 30121, Venice, Italy;3. Department of Economics and Management, University of Sassari, Via Muroni 25, 07100, Sassari, Italy;1. Institute of Arts and Humanities, Shanghai Jiao Tong University, 427 Chen Ruiqiu Building, 800 Dongchuan Road, Minhang District, Shanghai 200240, PR China;2. Psychological Studies Academic Group, National Institute of Education, Nanyang Technological University, 1 Nanyang Walk, Singapore 637616, Singapore;3. Annenberg School for Communication, University of Pennsylvania, USA;4. Wee Kim Wee School of Communication and Information, Nanyang Technological University, 31 Nanyang Link, Singapore 637718, Singapore;1. Department of Computer & Information Sciences, Northern Caribbean University, Manchester Road, Mandeville, Jamaica;2. College of Engineering and Computing, Nova Southeastern University, 3301 College Avenue, Ft. Lauderdale, FL 33314, USA
Abstract:This papers aims to explore how “working with tweets” differs from “working with chats”. With eight experimental sessions involving 120 Italian students, we investigate how the well known 140-characters limit and other subtle differences between Twitter and a typical instant messenger affect group problem solving performances. In our laboratory experiment, teams of the same size carry out a problem solving task communicating via Twitter or Skype instant messaging. Comparative group performance is measured in terms of successful task completion time. Our results show that the lower number and volume of text messages exchanged via Twitter does not negatively affect group performance: Twitter teams are just as effective as Skype instant messaging teams. These results can be interpreted in accordance with the latest developments in multiple media choice and virtual team effectiveness theories, disclosing interesting windows of opportunities for “working with tweets” in the forthcoming organizational settings.
Keywords:Twitter  Instant messaging  Social network  Message length  Problem solving  Experiment
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