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基于和谐情境与语义差异法的办公室暖水宝设计
引用本文:胡晓涛,李达富,胡新明. 基于和谐情境与语义差异法的办公室暖水宝设计[J]. 包装工程, 2019, 40(20): 130-136
作者姓名:胡晓涛  李达富  胡新明
作者单位:广东海洋大学,湛江,524088
基金项目:广东省大学生创新训练项目(CXXL2015073);2018年教育部人文社科一般项目(18YJC760025)
摘    要:目的 探索借助和谐情境理论对产品设计进行指导和选择,辅助设计师设计的产品在应用场景中显得和谐、自然。充分发挥产品对环境氛围的能动作用,为用户提供能够完美契合当前情境的体验方式。方法 将语义差异法应用于和谐情境的产品设计中,用直观的心理量化表来代替模糊的和谐情境要素选择,最终设计出基于和谐情景的产品。首先,将办公室暖水宝置于办公室环境中,进行情景分析,获得都市文化情境体验和现代科技情境体验。然后,利用语义差异法(SD法)建立心理量化表,用专家打分法和基于和谐情境体验选择表中的感性词汇,确定产品设计风格。再将产品拆分为不同设计要素,通过用户投票的方式,获得与感性词汇相匹配的设计要素特点。最后,结合设计要素特点,完成基于和谐情境的暖水宝设计。结论 基于和谐情境和语义差异法的办公室暖水宝设计对使设计产品符合情境有指导意义,可以为同类产品的设计提供参考,为和谐情境用于设计流程提供新思路。

关 键 词:产品设计  和谐情境  语义差异法  暖水宝设计
收稿时间:2019-06-02
修稿时间:2019-10-20

Office Warm Treasure Design Based on Harmonious Situation and Semantic Difference Method
HU Xiao-tao,LI Da-fu and HU Xin-ming. Office Warm Treasure Design Based on Harmonious Situation and Semantic Difference Method[J]. Packaging Engineering, 2019, 40(20): 130-136
Authors:HU Xiao-tao  LI Da-fu  HU Xin-ming
Affiliation:Guangdong Ocean University, Zhanjiang 524088, China,Guangdong Ocean University, Zhanjiang 524088, China and Guangdong Ocean University, Zhanjiang 524088, China
Abstract:The work aims to explore how to guide and select product design with the help of harmonious situation theory, to help the products designed by the designers to be harmonious and natural in the application scene, to give full play to the product''s action on the environment atmosphere, and to provide users with the mode of experience perfectly fitting into the current situation. The semantic difference method was applied in the product design of the harmonious situation, the visual psychological quantization table was used instead of the fuzzy harmonious situation element selection, and finally the products based on the harmonious situation were designed. First, the office warm treasure was placed in the office environment and the scenario analysis was conducted to obtain the urban cultural scenario experience and the modern technology scenario experience. Secondly, the semantic difference method (SD method) was used to establish the psychological quantification table, and the product design style was determined in the expert scoring method and based on the perceptual vocabulary in the harmonious situation experience selection table. Then, the products were split into different design elements, and the characteristics of the design elements that matched the perceptual vocabulary were obtained by means of user voting. Finally, the warm treasure design was completed in combination with the characteristics of the design elements. The design of office warm treasure based on harmonious situation and semantic difference method is of guiding significance for designed products to fit into the situation, and it can provide reference for the design of similar products and new ideas for the harmonious situation used in the design process.
Keywords:product design   harmonious situation   semantic difference method   warm treasure design
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