| 新形势下高校形象设计浅析 |
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| 引用本文： | 张翠英,朱美虹. 新形势下高校形象设计浅析[J]. 浙江水利水电专科学校学报, 2002, 14(Z1): 3-5 |
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| 作者姓名： | 张翠英 朱美虹 |
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| 作者单位： | 浙江水利水电专科学校,浙江,杭州,310016 |
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| 摘 要： | 市场经济和社会发展对高校提出了新的要求和挑战,新形势下高校应从自身实际出发,依照形象设计的若干原则,塑造良好的学校形象,以利于学校的长远发展,并不断提高办学效益.
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| 关 键 词： | 高校形象设计 原则 内容 作用 |
| 文章编号： | 1008-536X(2002)S0-0003-03 |
| 修稿时间： | 2002-03-20 |
Analyze UIS Under The New Condition |
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| ZHANG Cui ying,ZHU Mei hong. Analyze UIS Under The New Condition[J]. Journal of Zhejiang Water Conservancy and Hydropower College, 2002, 14(Z1): 3-5 |
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| Authors: | ZHANG Cui ying ZHU Mei hong |
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| Abstract: | It is very clear that the universities have been put forward the new requirement and challenge by the development of economy and progress in society.Under this condition,university should carry on UIS(University Identity System)according to the principle of CI and the factors of itself.In this way,university can rise effecting,and go on progressing and developing. |
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| Keywords: | University Identity System principle contents impact |
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