青年女性地区性体型分析与快时尚号型配比优化

针对市场调研与问卷调查中发现快时尚服装品牌存在地区性不合体现状,为优化快时尚服装区域性号型配比,通过文献分析法对新疆青年女性、其他地区青年女性及GB/T 1335.2-2008《服装号型女子》标准A体型进行对比分析。以上衣服装号型为研究对象,发现快时尚不合体与地区体型特征存在联系;分析了国内外部分快时尚服装品牌号型配比。结果表明:快时尚服装号型存在覆盖率较低的问题,各地区A体型存在较大差异,新疆及东北地区青年女性体型比西南地区体型偏大,上海及河北地区体型匀称,不同地区体型存在较大差异,可通过不同地区青年女性体型特征对服装号型进行合理分配。结合不同区域号型配比建议,为服装设计人员及相关企业提供参考。

Regional body shape analysis of young women and fast fashion type matching optimization

In order to optimize the ratio of the regional size of fast fashion clothing,the body type analysis of young women in Xinjiang was carried out.Market research and questionnaire were used and a regional incongruity situation of fast fashion clothing brands was found.Through literature analysis,the young women in Xinjiang was compared with other regional and national standard A-body types.The size of upper garment was taken as the research object,and that the relationship between fast fashion incongruity and the characteristics of regional body type was found,and some domestic fast fashion clothing brand sizes was summarized.The results show that the fast fashion clothing type has the problem of low coverage,and there are obvious differences in A-body type in different regions.Young women in Xinjiang and the Northeast are taller and bigger than Southern region,while they have more evenly shapes in Shanghai and Hebei,and the differences in body size in different regions is obvious.Appropriate distribution of clothing types through regional body characteristics combined with regional size ratio recommendations will be a reference for the relevant researchers and companies.