| 电子商务环境下信用评级的一种新方法 |
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| 引用本文： | 于兆吉,胡祥培,毛强. 电子商务环境下信用评级的一种新方法[J]. 控制与决策, 2009, 24(11)-1672 |
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| 作者姓名： | 于兆吉 胡祥培 毛强 |
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| 作者单位： | 大连理工大学,管理学院,辽宁,大连,116023;沈阳工业大学,管理学院,沈阳,110178 |
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| 摘 要： | 为提高电子商务环境下信用评价水平，构建了一套完整的电子商务环境下信用指标体系，提出了一种基于拉开档次机理的模糊综合评判法，该方法改进了传统的拉开档次法．将其用在评价指标权重的确定上，采用模糊综合评判法对各指标值进行融合．结果表明，基于拉开档次机理的模糊综合评判法能够放大不同电子商务主体的信用差距，达到鼓励电子商务环境下基于信用机制的竞争的效果．该方法适用于需要放大被评价对象间差异的情形．
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| 关 键 词： | 电子商务 信用评级 拉开档次 模糊 |
| 收稿时间： | 2008-12-22 |
| 修稿时间： | 2009-03-11 |
Novel credit rating method under electronic commerce |
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| YU Zhao-ji,HU Xiang-pei,MAO Qiang. Novel credit rating method under electronic commerce[J]. Control and Decision, 2009, 24(11)-1672 |
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| Authors: | YU Zhao-ji HU Xiang-pei MAO Qiang |
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| Affiliation: | 1.School of Business Administration;Dalian University of Technology;Dalian 116023;China;2.School of Administration;Shenyang University of Technology;Shenyang 110178;China. |
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| Abstract: | To improve the level of credit rating under the condition of electronic commerce,a comprehensive credit index system is established,and a scatter-degree(SD) based fuzzy comprehensive evaluating(FCE) method(SD-FCEM) is proposed.In SD-FCEM,the conventional SD method is adapted,which is applied to determine weighting coefficients of the rating indexes.Thereby,the FCE method is adopted to fuse every index values.The result shows that SD-FCEM can magnify the credit distance among varied electronic commerce subje... |
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| Keywords: | Electronic commerce Credit rating Scatter-degree Fuzzy |
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