关于手机出版的传播学思考

目前,随着媒介发展的日益成熟,每个人都有随身的多媒体设备,通过手机等媒介这种新的感知器官,和遥远的地方沟通范围扩大了,从出版主体的变化、受众的变化、人们生活的变化等方面我们看到手机等新媒体出版对传播的深远影响。从整体把关、内容优势、多方利益模式和3G技术上我们可以具体看出手机等新媒体出版环境下出版业的出路。就像纸介质替代了竹简和木牍一样,数字化媒体也会最终替代了纸介质,虽然这有待于数字媒体的进一步发展成熟以及人们阅读习惯的逐渐改变。

Thoughts on Mobile Publishing

Now,with the development of a mature media,each person has the unaccompanied multimedia equipment,public with an advanced media,through the media perception of this new organ,they can experience events.Although the media evolved from a historical point of view,every kind of media in the new media to the next to find a new life,But the computer seems to be a variety of media,the ultimate fruits of development,perhaps this time on the past and the media is a fundamental change not the same.Printing as a substitute for bamboo slips and wooden slips,digital media will eventually replace the printing.This digital media the further development of a mature,reading habits of people gradually change.