| 洗衣液市场发展及分析 |
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| 引用本文： | 谷俊. 洗衣液市场发展及分析[J]. 日用化学品科学, 2011, 34(5): 37-39 |
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| 作者姓名： | 谷俊 |
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| 作者单位： | 远智PHPC咨询有限公司,广东,广州,523750 |
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| 摘 要： | 回顾了洗衣液的市场发展历程,介绍了洗衣液主要厂家类型、消费者认同的利益点以及洗衣液产品的概念和宣称。最后,分析了洗衣液竞争态势。
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| 关 键 词： | 洗衣液 市场 发展 分析 |
Development and analysis of liquid detergent market |
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| GU Jun. Development and analysis of liquid detergent market[J]. Detergent & Cosmetics, 2011, 34(5): 37-39 |
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| Authors: | GU Jun |
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| Affiliation: | GU Jun (Personal-care and Home-care Products Marketing Consult Center, Guangzhou, Guangdong 523750, China) |
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| Abstract: | The development history of liquid detergent market was interviewed. And major enterprises type, consumer benefits and claimed concepts of liquid detergent products were also introduced. Finally, market competitive situation of liquid detergent was analyzed. |
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| Keywords: | liquid detergent market development analysis |
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