非物质文化遗产基于文化创意产业的新思考

赋予非物质文化遗产这一以旧为核心的词新的活力，新的发展与保护方向。文化创意产业是一条捷径。文章认为当代中国的文化产业现状是人们日益增长的精神文化需求。与落后的物质文化产业的矛盾。我们的大环境急需对文化特别是地域特色十足的非物质文化遗产的深开发、新开发，同时文化创意产业越来越被大众重视。它的经济与文化作用被广泛关注。将这两个大的文化概念下来两种不同的形态，结合研究。为研究和发展指明一条新路。

Intangible Cultural Heritage of the Cultural and Creative Industries Based on New Thinking

Given the intangible cultural heritage of the old as the core of the word new vitality, new direction of development and protection, cultural creative industry is a shortcut. I think the present cultural industry situation of contemporary China is the growing spiritual and cultural needs of people, the contradiction and the backward material culture industry. Our environment is badly in need of especially deep development, development of new regional characteristics full of intangible cultural heritage of culture, while culture creative industry is more and more public attention, the economic and cultural function of it is widely concerned, will combine the research of the two major cultural concept down two different forms, points out, a new way for research and development.