Task difficulty and team diversity on team creativity: Multi-agent simulation approach |
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| Affiliation: | 1. Nanyang Business School, Nanyang Technological University, 50 Nanyang Avenue, Singapore 639798, Singapore;2. Institute of Asian Consumer Insights, Nanyang Business School, Nanyang Technological University, Singapore;3. School of Business, Sungkyunkwan University, 25-2 Sungkyunkwan-ro, Jongno-gu, Seoul 110-745, South Korea;4. Carlson School of Management, University of Minnesota, 321 19th Avenue South, Minneapolis, MN 55455, USA;1. Creativity Science Center, SKKU Business School, Sungkyunkwan University, Seoul 110-745, Republic of Korea;2. Samsung Economic Research Institute, Seoul 137-072, Republic of Korea;3. School of Business, Sejong University, Seoul 143-747, Republic of Korea |
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| Abstract: | Organizational structures are complex and vary according to sector, field, and type of business or service. In order to be effective, an organization needs to tailor its activities to the environment in which is it located. Based on contingency perspectives, this study is focused on investigating effective ways to design team diversity and maximize team creativity according to task difficulty levels. Considering the organizational team member as an agent, the study employed a multi-agent simulation method to understand the progress of creative manifestation, by observing the exploration and exploitation activity of team members over certain periods of time. The results first reveal that the level of team diversity influences the amount of creativity manifested by team members’ activities, such as exploration and exploitation. Second, managers have to properly facilitate either exploration or exploitation depending on task difficulty by striking a balance between them. |
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| Keywords: | Team diversity Task difficulty Team creativity Agent-based simulation Exploration Exploitation |
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