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以全新营销观念推进销售功能前移
引用本文:邓蓓. 以全新营销观念推进销售功能前移[J]. 硬质合金, 2002, 19(2): 104-106
作者姓名:邓蓓
作者单位:株洲硬质合金厂,株洲,412000
摘    要:硬质合金产品品种多 ,使用领域广 ,覆盖面大 ,不同的产品、不同的顾客有不同的要求 ,采取怎样的营销策略非常重要 ,本文提出“销售功能前移”的营销观念 ,并对如何实施“销售功能前移”营销观念进行对策分析

关 键 词:功能前移  营销观念  信息系统  销售网络

CARRYING THE FUNCTION OF SALES FOR WARD WITH NEW MANAGERIAL SALES CONCEPTS
Deng Pei. CARRYING THE FUNCTION OF SALES FOR WARD WITH NEW MANAGERIAL SALES CONCEPTS[J]. Cemented Carbide, 2002, 19(2): 104-106
Authors:Deng Pei
Abstract:Cemented carbide products are of lots of variety and wide range of application and large area of coverage. Different products and customs have different requirements. It is very important to take what kind of measures of managerial sales. In this paper , managerial sales concepts of "carrying the function of sales forward " is put fornard and analyzed with countermeasures for how to carry out the managerial sales concepts of "carrying the function of sales forward".
Keywords:function forwarding   managerial sales concepts   imformation system   sales net.
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