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Adapting the Technology Acceptance Model to evaluate the innovative potential of e-learning systems
Affiliation:1. Department of Business Administration, Faculty of Business and Economics, University of Mosul, Mosul, Iraq;2. School of Management & Enterprise, Faculty of Business, Education, Law and Arts, University of Southern Queensland (USQ), Toowoomba, Australia;1. Department of Information System and Computing, Brunel University, London, United Kingdom;2. Faculty of Engineering, King Abdulaziz University, Jeddah, Saudi Arabia;1. Centre for Medical Education, 2nd floor, Lady Meredith House, 1110 Pine Avenue West, Montreal, Quebec, Canada H3A 1A3;2. John Abbott College, 21275 Lakeshore Dr, Sainte-Anne-de-Bellevue, Quebec, Canada, H9X 3L9;3. Department of Educational & Counselling Psychology, McGill University, 3700 McTavish Street, Room 614, Montreal, Quebec, Canada H3A 1Y2
Abstract:This paper describes an experience where the Technology Acceptance Model (TAM) has been adapted for use in the evaluation of methodological and technological innovations determined by the introduction of a new e-learning system in an Italian online university. While the original TAM allows one to assess acceptance and adoption of a new technology, in this case there was also a need to consider all the phases of use of the system (course design, running and evaluation), all the users of the system (students, teachers and e-learning management), and all the system’s components (the e-learning platform, the learning resources and mostly the underlying pedagogical approach). The resulting model, which is an extension of the original TAM, is a three-dimensional one, with three aspects to be considered on each axis (phases of use, users and components). For each of the 27 combinations of these aspects, indicators of usefulness and ease-of-use have been identified. When available, data concerning actual use (derived from the tracking functions of the platform) and effectiveness (based on teachers’ adoption of new tools and students’ learning outcomes) have also been used to complement the data.
Keywords:E-learning  Evaluation  Technology Acceptance Model (TAM)  Tracking  Learning outcomes  Educational innovation
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