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基于语义差分法的421家庭智能音箱外观设计
引用本文:郑昕怡.基于语义差分法的421家庭智能音箱外观设计[J].包装工程,2020,41(18):132-138.
作者姓名:郑昕怡
作者单位:南京艺术学院,南京 210013
基金项目:江苏高校哲学社会科学研究项目“温情的科技感——421家庭智能家居本土化设计策略研究”(2016SJD760014)
摘    要:目的 从421家庭的情感需求出发,归纳三代同堂家庭的情感特征,通过设计营造具有温情科技感的外观使用体验,以及具有差异化的智能音箱造型。方法 基于语义差分的分析方法,建立针对421家庭的语义词汇测试体系,通过审美偏好问卷调查,提取421用户认同的情感语义词汇,以现有市场音箱产品为样本,经由用户评估情感语义分值并通过SPSS软件进行主成分分析,提取符合421家庭情感需求的情感因子主成分,明确外观设计方向。结论 从量化思维角度,将所得数据转换为产品造型语言,指导智能音箱的外观设计,使产品更符合421家庭的情感需求及审美喜好,并通过设计反馈为造型方案评分,使整个外观设计研究形成闭环,为产品语义设计方法与智能家居产品外观设计的研究提供一些思路和参考。

关 键 词:智能语音音箱  产品外观  语义差分  主成分分析
收稿时间:2020/4/20 0:00:00
修稿时间:2020/9/20 0:00:00

Appearance Design of Intelligent Speech Speakers of 421 Families Based on Semantic Difference Method
ZHENG Xin-yi.Appearance Design of Intelligent Speech Speakers of 421 Families Based on Semantic Difference Method[J].Packaging Engineering,2020,41(18):132-138.
Authors:ZHENG Xin-yi
Affiliation:Nanjing Arts University, Nanjing 210013, China
Abstract:The author hopes to summarize the emotional characteristics of three-generation families based on the emotional needs of 421 families in China, and create a warm and technological appearance and use experience through design, as well as a differentiated intelligent speaker modeling. Based on the analysis of the semantic differential method, the semantic system of vocabulary test for 421 families was established. Through aesthetic preference questionnaire survey, semantic vocabularies identified by the 421 users were extracted. With the existing market sound box products as sample, the semantic score was evaluated by the users and the principal component was analyzed through the SPSS software to extract the principal emotion component that met the emotional demand of 421 families, to further defined the direction of appearance design. From the perspective of quantitative thinking, data are converted into product modeling language, to guide the appearance design of intelligent speakers, make products more in line with the emotional needs and aesthetic tastes of the 421 families. And through the feedback, the modeling scheme is rated; forming a closed loop for the whole appearance design research, providing some ideas and reference for the semantic design method of product and appearance design of intelligent household products.
Keywords:intelligent voice speakers  product appearance  semantic difference  principal component analysis
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