十字型工业设计产学研合作创新模式研究

目的解决目前产学研合作平台中较多注重概念设计,从而造成设计成果无法转化,或因设计方案缺乏延续性,导致企业产品形象和品牌形象的混乱等问题。方法提出一种十字型工业设计产学研合作创新模式,该模式提供涵盖从企业的产品策略到产品概念设计与产品开发,从企业文化建设到企业技术创新的全面设计服务。结果结合某特种车设计项目实践验证了模式的有效性。结论十字型工业设计产学研合作创新模式实现了企业经济效益与品牌效益的双重提升,同时培养了一批复合型人才。

Industry-University-Research Collaboration and Innovative Model of Cross Industrial Design

It aims to solve the confusion problems of enterprise products image and brand image caused by most of the collaborations emphasizing on conceptual design, leading to the problems such as the inability of translating design production, or due to the lack of continuity. It proposes an Industry-University-Research collaboration and innovative model of cross industrial design that provides a comprehensive design services, including enterprises'' product strategy, product conceptual design and product development, culture construction and enterprise technology innovation. The effectiveness of the model is verified with the practice of a specific vehicle design project. The Industry-University-Research collaboration and innovative model of cross industrial design has realized the double enhancement of the economic benefit and brand benefit of the enterprise, and has cultivated a batch of versatile talents.