| 开展品牌经营追求卓越绩效 |
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| 引用本文： | 任玉明.开展品牌经营追求卓越绩效[J].煤质技术,2006(3):8-9. |
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| 作者姓名： | 任玉明 |
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| 作者单位： | 山西国阳新能股份有限公司,山西,阳泉,045000 |
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| 摘 要： | 介绍了阳泉煤业(集团)有限责任公司煤质科学管理的方法。通过引入市场机制,创新管理手段,实施名牌战略,追求卓越绩效,取得了明显的品牌经营绩效。
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| 关 键 词： | 品牌经营 煤炭质量管理 绩效 |
| 文章编号： | 1007-7677(2006)03-0008-02 |
| 修稿时间： | 2006年3月20日 |
Developing brand management and pursuing excellence performance |
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| REN Yu-ming.Developing brand management and pursuing excellence performance[J].Goal Quality and Technology,2006(3):8-9. |
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| Authors: | REN Yu-ming |
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| Abstract: | The science methods of coal quality management in Yangquan Mining Group Corporation Ltd.were introduced in this paper.In order to implement brand strategy and pursue excellence performance,the market mechanism was introduced and the management means were innovated into the company,and the obvious brand management performance was achieved. |
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| Keywords: | brand management coal quality management performance |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
