| Abstract: | The purpose of this study is to develop a strategic operations management model that links intermediate infrastructural operations decisions and market performance given process choice as a structural constraint for manufacturing firms. The results underscore the effects of manufacturing control and staff skill and knowledge development on a firm's market performance. Several conclusions are drawn. First, manufacturing control, and staff skill and knowledge development has played significant roles in determining market performance. Second, either alone or in tandem with other independent variables, technology application dose not appear to be the most critical factor to affect a firm's market performance in today's Chinese business environment. Third, process type may not have a direct impact on market performance. |
