| Abstract: | Reviews two approaches to deindividuation research and theory. One approach has been to view deindividuation as a loss of restraints, afforded by anonymity and other forms of depersonalization. Theorists adopting this perspective, which has its origins in crowd theory, view the experience of deindividuation as a positively affective event. Theorists adopting the other view predict that deindividuation arouses negative affect and serves as a stimulus for behavior that establishes the uniqueness and continuity of a person's self-conceptions. Research testing each approach is reviewed, and areas for possible integration are posited. (104 ref) (PsycINFO Database Record (c) 2010 APA, all rights reserved) |
