| Abstract: | Experimental investigations of word-association tests (WATs) per se have been infrequent although the technique itself is widely used in other areas of research. Studies aimed at the determination of variables which affect the nature of responses on WATs are cited. Experimental evidence illustrating the role of associative as well as nonassociative factors is reported. It is concluded that although word associations are generally considered to reflect underlying verbal habits primarily, various nonassociative factors such as the set of S and details of administrative procedure may be stronger determinants of responses on a WAT. (35 ref.) (PsycINFO Database Record (c) 2010 APA, all rights reserved) |
