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基于波特“钻石模型”的奶牛养殖企业市场生态环境分析
引用本文:花俊国. 基于波特“钻石模型”的奶牛养殖企业市场生态环境分析[J]. 中国乳品工业, 2012, 40(6): 43-46
作者姓名:花俊国
作者单位:河南农业大学经济与管理学院,郑州,450002
摘    要:应用波特"钻石模型"理论对当前我国奶牛养殖企业所处的市场生态环境进行了分析,提出了建立具有市场竞争力的产业组织模式,以及协调产业链各节点主体利益的工作机制的对策与建议。

关 键 词:波特“钻石模型”  奶牛养殖企业  市场生态环境

Market ecology environment analysis and suggestions of cow raising enterprises based on Potter's "Diamond Model"
HUA Jun-guo. Market ecology environment analysis and suggestions of cow raising enterprises based on Potter's "Diamond Model"[J]. China Dairy Industry, 2012, 40(6): 43-46
Authors:HUA Jun-guo
Affiliation:HUA Jun-guo(Economics and Management School of Henan Agriculture University,Zhengzhou 450002,China)
Abstract:This article applies Potter’s Diamond Model to analyse market ecology environment of cow raising enterprises,suggests to set up a competitive industrial organization model and a working mechanism to coordinate different main beneficiaries at different points of industrial chain.
Keywords:Potter’s"  Diamond Model"    cow raising enterprises  market ecology envrionment
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