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基于新媒体技术的“智慧景区”导视系统设计开发探索
引用本文:陈志莹,赵薇. 基于新媒体技术的“智慧景区”导视系统设计开发探索[J]. 包装工程, 2018, 39(24): 60-64
作者姓名:陈志莹  赵薇
作者单位:天津理工大学,天津 300384,天津理工大学,天津 300384
摘    要:目的 探讨新媒体在“智慧景区”导视系统中发挥的作用,将新媒体融入各部分导视并投入景区,使各层次受众获得更好的使用体验以及其对景区发展的帮助效果。方法 根据实际案例及调研数据,从“智慧景区”导视系统中新媒体的应用部分分析其对景区的改善与用户的体验,基于导视系统交互性设计理念,着手挖掘智慧景区中视觉导视系统设计的内在逻辑并探索新型导视系统的前景,思考如何更全面的为受众带来人性化的设计使用体验。结论 新媒体与传统媒体相结合的导视系统设计理念,将导视系统的实用性与新媒体设计的艺术性相结合,并重视新媒体导视系统用户体验与景区诉求,最终能实现系统信息有效整合与传递,确保其功能性的表达,是未来导视设计发展的必然趋势。

关 键 词:新媒体  智慧景区  导视系统设计  旅游体验
收稿时间:2018-08-23
修稿时间:2018-12-20

Development and Exploration on the Design of "Smart Famous Scenic Sites" Sign System Based on New Media Technology
CHEN Zhi-ying and ZHAO Wei. Development and Exploration on the Design of "Smart Famous Scenic Sites" Sign System Based on New Media Technology[J]. Packaging Engineering, 2018, 39(24): 60-64
Authors:CHEN Zhi-ying and ZHAO Wei
Affiliation:Tianjin University of Technology, Tianjin 300384, China and Tianjin University of Technology, Tianjin 300384, China
Abstract:The work aims to explore the role of new media in the "smart famous scenic sites" sign system, and analyze the integration of new media into various sections of the guides and put them into scenic spots, so that audiences at all levels can obtain better experience in use and the effect of their help on the development of scenic spots. Based on the actual cases and research data, the application of new media in the "smart famous scenic sites" sign system was analyzed for its improvement for the scenic spots and the user experience. Based on the interactive design concept of the sign system, the inherent logic of the visual sign system design in the smart famous scenic sites was on hand for the unearthing and the prospects of the new sign system were explored to think about how to bring the audiences the humanized design use experience in a more comprehensive manner. The design concept of sign system in combination with new media and traditional media will combine the practicality of the sign system with the artistry of the new media design, and attach importance to the user experience and scenic appeal of the new media sign system, and ultimately realize the effective integration and transfer of system information. To ensure the expression of its functionality is the inevitable development trend of the future guide design.
Keywords:new media   smart famous scenic sites   sign system design   travel experience
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