基于符号学的手机APP图标图形设计方法研究

目的针对不同类型的手机APP图标提出、归纳并比较图形创意方法,为手机APP图标的图形设计实践提供参考。方法以符号学理论为基础,结合实例挖掘不同类型图标的图形与表意方式之间的关系,并归纳图形创意设计思路。结论从实践的角度指出不同类型图标在外观相似性、诉求点与设计方法等方面的特征,设计者需根据应用程序的特点、用户需求、品牌视觉形象等实际情况进行综合分析,灵活优选图形设计思路与方法,实现图标信息含义的准确传达。

Graphic Design Method of Mobile Phone APP Icon Based on Semiotics

It pointed different methods according to different types of APP icons, and the methods were compared in order to provide valuable reference for the graphic design practice of mobile phone APP icon. Based on the theories of semiotics, the design ideas and methods were summarized according to different types, through the analysis of a large number of examples.It studied the relationship between graphics and expressive means of APP icons. It pointed out that different types of icons in the appearance of similarity, the chief selling point and method aspect of the design from a practical point of view. Designers should make a comprehensive analysis of the actual situation of the characteristics of applications, user requirements, and visual brand image. The graphic design ideas and methods should be selected to achieve accurate information to convey the meaning of the icon.