| 基于CRM探讨电信业的客户流失问题 |
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| 引用本文： | 肖水清.基于CRM探讨电信业的客户流失问题[J].现代计算机,2006(1):57-59,91. |
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| 作者姓名： | 肖水清 |
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| 作者单位： | 广东工业大学计算机学院,广州510090 |
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| 摘 要： | 当前,电信业面临激烈的市场竞争.本文在CRM的基础上,针对电信业客户流失问题的分析方法,强调CRM在经营决策方面的重要性.
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| 关 键 词： | 电信业 客户流失 数据挖掘 |
| 收稿时间： | 2005-11-07 |
| 修稿时间： | 2005-11-07 |
On the Problem of Customer-Churn in Telecom Industry based on CRM |
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| XIAO Shui-qing.On the Problem of Customer-Churn in Telecom Industry based on CRM[J].Modem Computer,2006(1):57-59,91. |
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| Authors: | XIAO Shui-qing |
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| Affiliation: | Faculty of Computer, Guandong University of Technology, Guanzhou 510090 China |
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| Abstract: | The telecom industry is facing fierce competitions in maker, This paper presents the way which analyzes the problem of telecom industry customer-chum based on CRM, and emphasize the importance of CRM in bussiness decision. |
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| Keywords: | CRM |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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