| 数字色彩在现代产品设计中的应用 |
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| 引用本文： | 周顺芬. 数字色彩在现代产品设计中的应用[J]. 艺术与设计．数码设计, 2007, 0(1) |
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| 作者姓名： | 周顺芬 |
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| 作者单位： | 广州大学纺织服装学院 |
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| 摘 要： | 本文通过产品开发中色彩设计的相关论述,着重探讨了数字色彩与产品材质、环境功能、光色调和等因素的相互关系,并研究了关注产品的色彩应用对消费者心理和企业品牌形象的影响。总结出在现代产品开发设计中,对数字色彩的研究具有非常重要的现实意义。
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| 关 键 词： | 数字色彩 产品设计 |
Application of Digital Colors in Contemporary Product Design |
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| ZHOU Shunfen. Application of Digital Colors in Contemporary Product Design[J]. Art And Design, 2007, 0(1) |
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| Authors: | ZHOU Shunfen |
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| Affiliation: | ZHOU Shunfen |
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| Abstract: | Through discussions on color design in product development, this paper focuses on the study of correlation between digital color and material of product, environmental functions, and tones etc. It also studies the effect of paying attention to the application of product color on consumer psychology and brand image. It summarizes that the study of digital color has significant meaning in the development and design of modern products. |
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| Keywords: | digital color product design |
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