服装品牌课程教学改革探析

服装品牌课程是个融人多门学科知识的课程。随着我国服装品牌化建设的飞速发展，社会和企业对服装人才和服装品牌教学之间的脱节的不满越来越强烈。如何在大学课程教学中改善这一点，使得学生一进入社会就具备特定的竞争能力，是服装品牌课程教学改革的关键所在。根据服装专业特点和市场需求对传统的教学模式进行改革；突出服装品牌课程中学生的主动性和敏感性；师生共同将分享和探索服装信息点和知识点之间的结合与求证。

REFORM ON CLOTHING BRAND TEACHING

Clothing brand into the curriculum is a multi-discipline knowledge in courses. With the rapid development of China＇s apparel brands, social and business are increasingly divorced from the strong dissatisfaction about the gap between clothing talent and clothing brands. How to improve clothing teaching of college courses that enable students to enter the community with a specific competitive ability is a fashion brand key to teaching reform. It is need to reform the teaching mode of traditional fashion brand according to the professional characteristic and market demand for clothing, and highlight the students＇ initiative and sensitivity to the clothing brands. Thus teachers and students will share and explore the combination and confirmation to clothing between information points and knowledge points.