制造业中新产品开发决策系统的研究

随着市场竞争的日益加剧,企业要在竞争中保持强劲竞争优势、立于不败之地就必须不断开发新产品并成功投入市场,文章首先介绍了新产品开发研究现状,分析了制造企业新产品开发的特点,并根据此特点设计了一套针对大型制造企业的新产品开发决策系统,该系统解决了新产品开发过程中涉及的盈亏分析、风险预测、产品生命周期评价及开发资源优化调度等问题,有助于企业在新产品开发过程中及时把握市场、顾客、技术等重要因素,科学、合理的进行决策评价,从而提高新产品开发的成功率.

Study on New Product Development and Decision System for Manufacturing

With the market competition's fury, the corporation must develop the new product standing and spread to the market triumphantly if it wants to hold competition predominance. The article introduces the study status of new product development and analyses the characteristic of new product development for manufacturing. Based on it, the paper designs a new product development and decision system for large manufacturing, it can solve the problem of profit and loss, forecasting risk, product life cycle assessment (LCA) and optimize configuration of development resources. The system can assist the enterprise hold market, client and technique in time, scientific and reasonable evaluating and enhance the success ratio of new product development.