Hedonic and utilitarian benefits as determinants of the application continuance intention in location-based applications: the mediating role of satisfaction |
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Authors: | Akel Gökhan Armağan Ece |
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Affiliation: | 1.Faculty of Economics and Business, Antalya AKEV University, Antalya, Turkey ;2.Faculty of Economics and Business, Ayd?n Adnan Menderes University, Ayd?n, Turkey ; |
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Abstract: | Multimedia Tools and Applications - The increase in the number of social media users and smartphone usage has a positive relationship with the diversity of applications. People use mobile... |
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