| 浅谈当前石油支公司的市场营销策略 |
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| 引用本文： | 陈陆平. 浅谈当前石油支公司的市场营销策略[J]. 石油商技, 2001, 19(1): 31-33 |
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| 作者姓名： | 陈陆平 |
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| 作者单位： | 江苏省石油公司溧阳支公司,溧阳,213300 |
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| 摘 要： | 分析了目前中国石化销售公司下属支公司市场营销环境，强调要更新市场观念，实行目标市场营销策略。
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| 关 键 词： | 营销策略 石油产品 市场营销 中国石化销售公司 下属公司 |
| 修稿时间： | 2000-03-17 |
A Brief Discussion On The Marketing Strategy Of Petroleum Branch Companies Under Current Situation |
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| Chen Luping. A Brief Discussion On The Marketing Strategy Of Petroleum Branch Companies Under Current Situation[J]. Petroleum Products Application Research, 2001, 19(1): 31-33 |
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| Authors: | Chen Luping |
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| Abstract: | The marketing strategy of SINOPEC Distribution Company's subsidiaries under current situation is analyzed, and it is emphasized that the market conception shall be renewed and a target strategy for marketing activity shall be implemented. |
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| Keywords: | market marketing strategy petroleum product |
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