数码技术对视觉传达设计的影响及融合应用

数码技术的出现对视觉传达设计产生了巨大的冲击和深远的影响，其在视觉传达设计领域的渗入应用，改变了视觉传达设计的手段和方法、丰富了视觉传达设计的基本要素、拓展了视觉传达设计的边界。文中基于视觉传达设计工作实践，结合相关文献研究，就数码技术对视觉传达设计的影响进行了分析，并在此基础上，探讨了数码技术在视觉传达设计中的一些融合应用，即数码技术与绘画艺术的结合——Computer Graphics（CG技术）、3D数码技术和虚拟现实技术在视觉传达设计中的应用。

Influence and Fusion Application of Digital Technology on Visual Communication Design

The emergence of digital technology has had a huge impact and profound impact on visual communication design. Its deep application in the field of visual communication design have changed the means and methods of visual communication design, enriched the basic elements of visual communication design, and expanded the boundaries of visual communication design. This article is based on the practical work of visual communication design, combined with relevant literature research, and analyzes the impact of digital technology on visual communication design. On this basis, it explores some integrated applications of digital technology in visual communication design, mainly the combination of digital technology and painting art-Computer Graphics (CG technology), 3D digital technology, and virtual reality technology in the application of visual communication design.