| 论我国国际旅行社核心竞争力及其内涵 |
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| 引用本文： | 吕本勋. 论我国国际旅行社核心竞争力及其内涵[J]. 昆明冶金高等专科学校学报, 2007, 23(4): 89-94 |
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| 作者姓名： | 吕本勋 |
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| 作者单位： | 广西民族大学,管理学院,广西,南宁,530006 |
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| 摘 要： | 旅行社是我国旅游业的龙头,而国际旅行社则是我国旅行社业的主力军。新形势下,我国国际旅行社应树立长期竞争优势战略,培育核心竞争力。在综述研究基础上就我国国际旅行社核心竞争力的概念、内涵及特征进行初步的探讨,以期为我国国际旅行社核心竞争力的管理提供一些理论依据和参考。
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| 关 键 词： | 我国国际旅行社 核心竞争力 内涵 |
| 文章编号： | 1009-0479-（2007）04-0089-06 |
| 修稿时间： | 2006-10-09 |
The Core Competence and Connotation of China International Travel Service |
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| LV Ben-xun. The Core Competence and Connotation of China International Travel Service[J]. Journal of Kunming Metallurgy College, 2007, 23(4): 89-94 |
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| Authors: | LV Ben-xun |
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| Affiliation: | Management School, Ouangxi University for Nationality, Nanning 530006, China |
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| Abstract: | The travel agency is the group leader of tour industry in our country, and the international travel service is the main sector. Under new situations, the international travel service of our country should set up the long - term competitive strategies and develop the core competencies. Therefore, based on overview, the paper explores the concept and connotation of core competence of the international travel service to make use of it. |
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| Keywords: | China international travel service core competence connotation |
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