| 包装色彩的个性化与市场竞争力 |
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| 引用本文： | 李芃. 包装色彩的个性化与市场竞争力[J]. 中国包装, 2000, 20(3): 82-83 |
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| 作者姓名： | 李芃 |
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| 作者单位： | 湖北工学院艺术设计学院 |
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| 摘 要： | 在包装设计的视觉表现中 ,色彩既要有一定的共性典型性 ,又要有独特的个性化色彩 ,这种包装才能在市场竞争中立于不败之地
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| 关 键 词： | 色彩 包装设计 个性化 市场竞争力 |
Individuation and Market Competition Capacity of Color |
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| By Li Peng. Individuation and Market Competition Capacity of Color[J]. China Packaging, 2000, 20(3): 82-83 |
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| Authors: | By Li Peng |
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| Abstract: | In the visual convery of package design,not only should the color have a certain of commonness and typical character,but also individuaty.It is this kind of package can always be succesful in the market competition. |
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| Keywords: | color individuation market competition |
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