An evaluation of three corporate strategies for safety belt use promotion |
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Authors: | J G Cope W F Grossnickle E S Geller |
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Affiliation: | East Carolina University, Greenville, NC 24601, U.S.A.; Virginia Polytechnic Institute and State University, Blacksburg, VA 24601, U.S.A. |
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Abstract: | Different types of awareness sessions to promote employee safety belt use were evaluated. Across eight different employee safety meetings three dichotomous variables were manipulated: the type of presentation format (lecture vs discussion), the presence or absence of safety belt pledge cards, and the presence or absence of an incentive component. All groups showed a four-fold increase in safety belt use. Five months after the interventions, belt use was still significantly higher than baseline levels. Generalization across employees was demonstrated by a significant increase in safety belt use for those who did not attend the awareness session. The awareness session with a discussion format influenced greater increases in safety belt use than did the lecture-based sessions, but pledge cards and incentives did not increase the impact of these awareness sessions. |
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