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涂鸦表现手法在设计中的应用与消费个性需求分析
引用本文:普欣尧,武键,叶嵘. 涂鸦表现手法在设计中的应用与消费个性需求分析[J]. 昆明冶金高等专科学校学报, 2011, 27(5): 49-54. DOI: 10.3969/j.issn.1009-0479.2011.05.012
作者姓名:普欣尧  武键  叶嵘
作者单位:昆明冶金高等专科学校艺术设计学院,云南昆明,650033
摘    要:随着社会的发展,设计的范畴越来越广泛,与人们的生活息息相关,设计离不开个性因素,而个性因素又具有提升产品价值的作用。从设计的个性、人性、情感方面进行探讨,以涂鸦表现手法在设计中的应用为出发点,借用涂鸦设计作品,揭示涂鸦表现形式在设计中怎样为消费者服务,分析"个性"时尚在涂鸦中的体现,以及涂鸦在这个时代所展现出的设计魅力。

关 键 词:涂鸦  表现手法  个性化  设计  消费需求

Graffiti Performance in Design and Analysis of Consumer's Individual Needs
PU Xin-yao,WU Jian,YE Rong. Graffiti Performance in Design and Analysis of Consumer's Individual Needs[J]. Journal of Kunming Metallurgy College, 2011, 27(5): 49-54. DOI: 10.3969/j.issn.1009-0479.2011.05.012
Authors:PU Xin-yao  WU Jian  YE Rong
Affiliation:PU Xin-yao,WU Jian,YE Rong(Faculty of Art and Design,Kunming Metallurgy College,Kunming 650033,China)
Abstract:With the development of society,the scope of the design becomes more and more widely.Design is inseparable from personality factors and manifestation of personality factors can elevate the product value.After discussing graffiti performance in the design from personality and emotion factors and revealing how it serve the consumers by use of graffiti designs,the paper analyzed the incarnation of personality in graffiti and its charm in the design.
Keywords:graffiti performance  personalized design  consumer demand  
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