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CIS对塑造城市文化的作用
引用本文:陈旭. CIS对塑造城市文化的作用[J]. 桂林电子科技大学学报, 2007, 27(3): 255-258
作者姓名:陈旭
作者单位:桂林电子科技大学,信息科技学院,设计系,广西,桂林,541004
摘    要:城市文化既是地域和民族文化特征的反映,亦是时代变革的指针.这种文化在精神上长久地影响着生活中的每一个人,其内涵需要一定的视觉语言去体现.CIS(企业形象识别系统)则以城市的整体形象为出发点,利用视觉语言传播城市信息,并满足公众的精神和物质需求,树立城市的整体形象,为塑造城市文化的特色起到十分关键的作用.

关 键 词:CIS  城市文化  特色
文章编号:1673-808X(2007)03-0255-04
修稿时间:2007-05-14

Effects of CIS on the making a city's culture
CHEN Xu. Effects of CIS on the making a city's culture[J]. Journal of Guilin University of Electronic Technology, 2007, 27(3): 255-258
Authors:CHEN Xu
Affiliation:Department of design, Guilin University of Electronic Technology, Guilin 541004, China
Abstract:The culture of a city has rich yet unique content.It is not only a reflection of the cultural features of a geographical area or a people but also a reference to the changes that a city has undergone.The life of the residents is more or less shaped by the cultural elements of a city,both physically and mentally.The cultural elements of a city are usually represented through visual language.With the overall image of a city as the starting point,CIS can be employed to popularize the cultural elements of a city through visual language,which can serve to meet the spiritual and material needs of the people of a city and can help to create the image of a city.It thus has an essential role to play in the making of a city's culture.
Keywords:CIS  culture of a city  feature
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