| 金融危机背景下中小房企发展战略探索 |
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| 引用本文： | 高树民. 金融危机背景下中小房企发展战略探索[J]. 建筑经济, 2009, 0(Z1) |
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| 作者姓名： | 高树民 |
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| 作者单位： | 厦门市同安房地产开发公司; |
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| 摘 要： | 影响企业经营发展的因素很多。在金融危机中,中小房地产企业要针对重点和难点问题,把握关键性或决定性的因素,积极探索可行、有效的解决方案,保证在危机中生存下来并获得稳步的发展。
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| 关 键 词： | 金融危机 中小房企 发展战略 探索 |
Exploration of Development Strategies of Small and Medium-sized Real Estate Enterprises under the Background of Financial Crisis |
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| GAO Shumin. Exploration of Development Strategies of Small and Medium-sized Real Estate Enterprises under the Background of Financial Crisis[J]. Construction Economy, 2009, 0(Z1) |
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| Authors: | GAO Shumin |
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| Abstract: | There are many factors which influence the operation and development of enterprises. In the financial crisis, small and medium-sized real estate enterprises should aim at the key points and difficulties, grasp the critical and decisive factors, explore the feasible and effective solutions, ensure the survival and development of themselves. |
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| Keywords: | financial crisis small and medium-sized real estate enterprises development strategy exploration |
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