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抗日战争时期《东方杂志》的科技传播
引用本文:陶贤都,李 勤.抗日战争时期《东方杂志》的科技传播[J].科普研究,2013,8(2):80-85.
作者姓名:陶贤都  李 勤
作者单位:湖南大学新闻传播与影视艺术学院科技新闻与传播研究所,长沙,410082
基金项目:湖南省社科基金课题《中国近代报刊科技传播研究》,湖南大学青年教师成长计划项目成果之一
摘    要:《东方杂志》是中国近代出版时间最长、具有重要影响力的综合性期刊。抗日战争时期《东方杂志》包含了较多的科技内容,积极进行科技传播。《东方杂志》科技类文章以述评为主,科技消息较少。科技类文章与战争和当时的社会环境密切相关,图文结合的方式提升了传播效果,巧用补白处刊登趣味性的科学小文章,广告和书籍推介版块也承担了一定的科普功能,设立"医事卫生顾问"栏目以灵活的问答形式进行医学卫生知识传播。虽然经历了抗日战争的动荡和波折,《东方杂志》仍然在促进中国社会科技的发展和提升民众的科学知识中发挥了重要作用。

关 键 词:《东方杂志》  抗日战争  科技传播  传播特色

The Eastern Miscellanies and the Communication of Science &Technology in Anti-Japanese War
Tao Xiandu and Li Qin.The Eastern Miscellanies and the Communication of Science &Technology in Anti-Japanese War[J].Science Popularization,2013,8(2):80-85.
Authors:Tao Xiandu and Li Qin
Affiliation:Tao Xiandu Li Qin (Institute of Science & Technology Journalism and Communicati Huan University, Changsha 410082)
Abstract:The Eastern Miscellanies is a comprehensive journal that has published for the longest time in modern China and has a great important influence. In the Japanese-Chinese War, The Eastern Miscellanies contains a lot scientific and technological content and transmits technology actively. The articles on science and technology in The Eastern Miscellanies give priority to comments and the news are less. The technical articles are closely related to the social environment. The way that pictures are combined with texts improves the communication effect. The interesting science stories published as the filler, advertising and promotion for the scientific books act a effective function on popularization of science. Meantime, the column of "the medical health consultant" spreads medical health knowledge with flexible q&a form. Although experienced the upheaval of twists and turns in the war, The Eastern Miscellanies played an important role in promoting social science and technology and public scientific knowledge.
Keywords:The Eastern Miscellanies  Anti-Japanese War  communication of science and technology  feature
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