| 石化企业面临的挑战及竞争情报的收集分析 |
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| 引用本文： | 柯万苏.石化企业面临的挑战及竞争情报的收集分析[J].广州化工,2001,29(4). |
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| 作者姓名： | 柯万苏 |
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| 作者单位： | 中国石化股份公司广州分公司,510726 |
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| 摘 要： | 中国是全球唯一一个对石化产品的需求高速增长的最大的市场 ,中国加入WTO后石化市场的开放将使竞争更加激烈 ,多数石化企业尚未开展竞争情报的研究或研究极为有限 ,竞争情报的研究大多停留在市场调查的研究上 ,竞争对手的研究、竞争环境的研究、竞争情报的收集和分析、新技术的应用 ,对于石化企业今后的竞争中的发展至关重要
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| 关 键 词： | 竞争情报 石化企业 分析研究 |
The Challenge of the Chinese Petrochemical Facing and the Competitive Intelligence Collecting |
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| Ke Wanshu.The Challenge of the Chinese Petrochemical Facing and the Competitive Intelligence Collecting[J].GuangZhou Chemical Industry and Technology,2001,29(4). |
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| Authors: | Ke Wanshu |
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| Affiliation: | China Petroleum Chemical Industry Company Guangzhou Branch 510726 |
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| Abstract: | China is the biggest market that the needs of the petrochemicals are increasing quickly. The competition of the petrochemicals is very serious, but most petrochemical enterprises have not begun to research the competitive intelligence. Chinese petrochemical market now is internationalization. It is very important for the petrochemical enterprises of China to research the competitive intelligence. |
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| Keywords: | competitive intelligence chemical enterprise analyze researchlable energy calculation technical energy saving |
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