浅析商品包装设计中的“德”与“信” |
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引用本文: | 宋丹心,史丽花.浅析商品包装设计中的“德”与“信”[J].数码设计:surface,2010(11):71-73. |
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作者姓名: | 宋丹心 史丽花 |
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作者单位: | 沈阳航空航天大学设计艺术学院 |
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摘 要: | 为了在激烈的竞争中获取利润,一些商业欺诈现象泛滥成灾,不但未能受到遏制反而因技术的现代化而愈趋隐蔽。以低质低价的产品混充优质产品在一些业主看来似乎永远是一条致富的捷径。如果说设计艺术不单纯是为了美化我们的生活,更重要的是要提高我们日常生活的质量的话,那么,设计师就有义务推动和促进公平交易的实现。
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关 键 词: | 商品包装 道德 诚信 |
"Virtue" and "Credit" in Packing Design |
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Authors: | SONG Danxin SHI Lihua |
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Affiliation: | SONG Danxin SHI Lihua |
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Abstract: | In order to obtain profits in the fierce competition,the phenomenon of commercial fraud is like flood,which fails to be stopped but becomes more invisible due to the modernization of technology.Replacing high-quality product with low one seems that it were a shortcut for making profits.Given that the design art is not only for beautifying our lives,but more important for improving the quality of our daily lives,designers should have the responsibility to promote and facilitate the realization of fair trade. |
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Keywords: | packing virtue credit |
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