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男士护肤品掀起热潮
引用本文:郑洁.男士护肤品掀起热潮[J].日用化学品科学,2010,33(10):41-44.
作者姓名:郑洁
作者单位:昆明医学院第二附属医院,云南,昆明,650101
摘    要:介绍了男士护肤品品牌的市场发展状况。分析了男士化妆品市场增长的因素以及品牌增长的新动力。论述了男士化妆品市场的消费趋势。并对男士化妆品市场营销提出了建设性的建议。

关 键 词:护肤品  男士  品牌  市场

Men's skin care product rising
ZHENG Jie.Men's skin care product rising[J].Detergent & Cosmetics,2010,33(10):41-44.
Authors:ZHENG Jie
Affiliation:ZHENG Jie(The Second Affiliated Hospital of Kunming Medical University,Kunming,Yunnan 650101,China)
Abstract:The market development status of men’s skin care brand was introduced.The factors affecting mens’ cosmetic market increase and the newimpetus driving the brand growth were analyzed.The consuming trend was related,and some constructive suggestions was put forward.
Keywords:skin care product  men  brand  market
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