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商务英语沙盘模拟实训教学模式的研究
引用本文:王彤,陈波媛,孔繁春.商务英语沙盘模拟实训教学模式的研究[J].长沙通信职业技术学院学报,2013(4):120-125.
作者姓名:王彤  陈波媛  孔繁春
作者单位:广东科贸职业学院外语系,广东广州510430
基金项目:第三期全国高职高专英语类专业教学改革入选资助课题“强化商英专业学生的商务实操能力——基于沙盘实训模式的探索”,课题编号:381.
摘    要:文章旨在探索商务英语沙盘模拟教学的有效性.教学以沙盘模拟实训为载体,融合英语语言、外贸营销、财会和企业管理等综合知识和技能,取得了良好的教学效果,学生的职业技能和素养得到了有效提高.但是,如何实现实训内容和具体工作岗位的无缝衔接,进一步完善沙盘模拟实训教学体系和内容,更好地突出商务英语专业沙盘模拟实训教学的特色,还有待于今后深入研究.

关 键 词:沙盘模拟实训教学  商务英语专业  知识和技能

Research on practice teaching mode of sand table simulation in Business English
WANG Tong,CHEN Bo-yuan,KONG Fan-chun.Research on practice teaching mode of sand table simulation in Business English[J].Journal of Changsha Telecommunications and Technology Vocational,2013(4):120-125.
Authors:WANG Tong  CHEN Bo-yuan  KONG Fan-chun
Affiliation:(Department of Foreign Languages, Guangdong Vocational College of Science and Trade, Guangzhou, Guangdong, China 510430)
Abstract:This paper aims to explore the effectiveness of sand table simulation practice teaching in Business English major. With sand table simulation as the carrier in practical teaching, teachers integrate such skills and knowledge as English language, foreign trade, marketing, accounting and business management into it, which has achieved the good teaching result in effectively improving the students' vocational skills and professional quality. However, how to realize the seamless connection between training content and a specific job position, to further perfect ERP sand table simulation practice teaching system and content, to better highlight its characteristics in business English major, a further study is needed in the future.
Keywords:sand table simulation practice teaching  Business English major  skills and knowledge
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