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Consumer Testing of Commercial Lager Beers in Blind Versus Informed Conditions: Relation With Descriptive Analysis and Expert Quality Ratings* |
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| Authors: | J.‐X. Guinard B. Uotani R. Mazzucchelli A. Taguchi S. Masuoka S. Fujino |
| Abstract: | |
| Keywords: | Sensory evaluation consumer testing liking purchase intent market research |