电建施工企业适应市场经济要求的探索与思考

东北电力第三工程公司在进入市场后遇到了巨大的困难 ,然而他们能正视现实 ,更新观念 ,通过树立企业形象 ,提高企业信誉 ,改善公共关系 ,发挥名牌效应等手段 ,逐步在市场上站稳了脚跟 ,8个月内承揽了 9项工程。由此可见 ,摆在电建施工企业面前的路只有一条 :提高竞争力 ,占领市场。

Exploration and Ponderation on Electric Power Construction Enterprise to Meet the Economic Requirements of Market

After reform of organization and entering into the market the Northeast China No.3 Electric Power Construction Company has faced with big difficulties, but the company can look reality in the face, renew the concepts and take measures including establishment of enterprise images, increase of enterprise reputation, improvement of public relation and elaboration of brand effect. The company has gradually stood firmly and contracted 9 projects within 8months. Therefore, only one way will be placed in front of the power construction companies that they should increase their competitive capability to possess the market.