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Development of Comment Correlation Matrix for Mobile Application Recommendation
Authors:Yi-Lun Chi  Yu-Fan Ho  Iuon-Chang Lin  Min-Shiang Hwang
Affiliation:1.Department of Marketing and Supply Chain Management,Overseas Chinese University,Taichung;2.Department of Management Information Systems,National Chung Hsing University,Taichung;3.Department of Management Information Systems,National Chung Hsing University,Taichung,and also with the Department of Photonics and Communication Engineering,Asia University,Taichung;4.Department of Computer Science and Information Engineering,Asia University,Taichung
Abstract:As the evolution of mobile technology, mobile devices have become an essential tool in people's daily life. Moreover, with the rapid growth of Internet and mobile networks, people can easily access various services provided by mobile platforms. Many services can be executed on the mobile devices with various mobile applications launched to mobile platforms. People can choose what they like to install in their mobile devices and hence make their life more convenient, entertaining, and productive. However, there are too many mobile applications for users to choose. The goal of this research is to propose a methodology which can recommend top-N lists for mobile applications. A comment correlation matrix is proposed. Furthermore, a recommendation algorithm for mobile applications based on user comments and key attributes is built. With the proposed method, it outperforms Google play and is closer to user real feelings.
Keywords:Comment correlation matrix  mobile applications  recommendation system  user comment
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