Effects of approval or disapproval on reading behavior of high- and low-guilt subjects.

Hypothesized that censure would enhance viewing of an erotic magazine for low- but not for high-guilt Ss. In contrast to the prediction, mean viewing time for high-guilt Ss was significantly higher in the positive and negative comment conditions than in the neutral conditions, while the viewing time of low-guilt Ss in the positive and negative conditions did not significantly differ from the neutral condition. (PsycINFO Database Record (c) 2010 APA, all rights reserved)