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传统符号元素在平面设计中的应用探索
引用本文:曾俊华,周莉.传统符号元素在平面设计中的应用探索[J].包装工程,2022,43(8):370-372.
作者姓名:曾俊华  周莉
作者单位:西南民族大学,成都 610041
基金项目:2020年度成都市哲学社会科学规划项目(YY2520200447);2020年西南民族大学一流本科课程建设项目(2020YLKC72);2019年国家艺术基金(2019-A-04(153)-0695)
摘    要:目的 探索平面设计对传统符号元素的多方面尝试。方法 传统符号元素在传承与发展过程中,一直与各个艺术领域进行着各种艺术化的融合与共促。从平面设计的视角出发,对传统符号元素的现实特点与价值意义进行分析,并总结不同平面设计形式的实践创新,深入挖掘传统符号元素在平面设计领域的发展潜力和综合价值,以及两者渗透发展过程中的有效碰撞与融合,从而探索未来传统与现代的和谐发展关系及路径。结论 随着当前人们审美的变化,对传统符号元素的喜爱与日俱增。经典的传统符号元素与平面设计相结合,是时代与历史的融合创新,是艺术形式之间的和谐共促,能够有效促进传统文化的现代化传承与发展。

关 键 词:传统符号元素  发展潜力  艺术效果
收稿时间:2021/11/23 0:00:00

Exploration on the Application of Traditional Symbol Elements in Graphic Design
ZENG Jun-hu,ZHOU Li.Exploration on the Application of Traditional Symbol Elements in Graphic Design[J].Packaging Engineering,2022,43(8):370-372.
Authors:ZENG Jun-hu  ZHOU Li
Affiliation:Southwest Minzu University, Chengdu 610041, China
Abstract:To explore various attempts of graphic design on traditional symbol elements. In the process of inheritance and development, traditional symbol elements have been integrated and promoted with various artistic aspects in various artistic fields. In this paper, starting from the angle of the plane design, is the traditional symbol element analysis, the reality of the characteristics and value and summarize the practice of different forms of graphic design innovation, in-depth excavation of the elements of traditional symbols in the field of graphic design and development potential and comprehensive value, and the permeability in the development of effective collision and fusion, and explore the future of traditional and modern relations and harmonious development path. As the change of the current people aesthetic, increased the be fond of the traditional culture symbol, combines the classic elements of traditional symbols and the plane design, is the fusion of era and the historical innovation, is the harmonious mutual between art form, can effectively promote the modernization of traditional culture heritage and development, in the sublimation of art effect and cultural value at the same time also has outstanding performance on value-added.
Keywords:traditional symbol elements  development potential  art effect
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