Promoting conservation in buildings: A promising route

More attention would be paid to energy conservation if the property market in the UK reflected the true benefits of energy conservation improvements on the value of buildings. The benefits extend beyond the saving in fuel bills during the investor's period of occupation to a real appreciation in property value as the saving generally continues during the lifetime of the building. When the full extent of this is recognized a free market approach to investing in these measures can be more properly effective and the potential for saving up to £6 billion and for creating up to 150 000 jobs can be realized.