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洗护发产品中国市场基础配方调研与趋势研究
引用本文:李岗,丛妍. 洗护发产品中国市场基础配方调研与趋势研究[J]. 印染助剂, 2019, 0(4): 6-9
作者姓名:李岗  丛妍
作者单位:苏州绿叶日用品有限公司
摘    要:整理并分析了中国最近5年的品牌洗发和护发产品配方,涵盖了宝洁、联合利华、拜尔斯道夫、欧莱雅、家化、施华蔻和汉高等品牌的200个洗发和100个护发产品。对所有洗发水所使用的表面活性剂、护发素的主要调理剂等进行数据统计。通过对比可以大致了解现在的主流技术和产品配方方向,对洗护产品的配方构建具有指导意义。

关 键 词:洗发水  护发素  化妆品配方  表面活性剂  调理剂

Research on basic formula and the trend of shampoo and hair care products in Chinese market
LI Gang,CONG Yan. Research on basic formula and the trend of shampoo and hair care products in Chinese market[J]. Textile Auxiliaries, 2019, 0(4): 6-9
Authors:LI Gang  CONG Yan
Affiliation:(Suzhou Greenleaf Daily Commodity Co.,Ltd.,Suzhou 215151,China)
Abstract:Hair care product formula from Chinese market in the past 5 years were analyzed, covering 200 shampoos and 100 hair care products of P&G, Unilever, Beiersdorf, L′Oreal, Jahwa, Schwazkopf and Henkel.Data of surfactants and conditioners used in all shampoos were analyzed. By comparison, a general under?standing of current mainstream technology and product formulation direction could be got, which had a guiding significance for the formulation construction of cleaning products.
Keywords:shampoo  hair conditioner  cosmetics formula  surfactant  conditioner
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