| 重组背景下电信运营商全业务运营浅析 |
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| 引用本文： | 李丹,李钧,王建波.重组背景下电信运营商全业务运营浅析[J].邮电设计技术,2009(1):14-17. |
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| 作者姓名： | 李丹 李钧 王建波 |
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| 作者单位： | 北京电信规划设计院有限公司,北京,100044 |
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| 摘 要： | 基于电信重组背景，探讨全业务运营的关键问题——客户与产品的内涵和关联运营模式，提出个体与群组、虚拟与实体等客户延伸含义，以及情境式信息应用的客户与产品关联运营模式，并提出相应的运营和支撑策略。
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| 关 键 词： | 全业务 客户与产品 关联运营 个体与群组 情境式信息应用 |
Initial analysis on the All-service Operation in Carriers' Reorganization |
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| LI Dan,LI Jun,WANG Jian-bo.Initial analysis on the All-service Operation in Carriers' Reorganization[J].Designing Techniques of Posts and Telecommunications,2009(1):14-17. |
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| Authors: | LI Dan LI Jun WANG Jian-bo |
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| Affiliation: | ( Beijing Telecom Planning ＆ Designing Institute Co.,Ltd .,Beijing 100044,China) |
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| Abstract: | Based on the background of the reorganization in telecommunications, it analyzes the core issues on all-service operation which are the connotation and relationship between customer and product, and proposes the further concepts of customer, such as ＂individual and community＂, ＂the virtual and the actual＂, and gives an operation pattern for the rela- tionship between customer and product whose feature is ＂scenario-based information application＂. Finally, a relevant policy is given to support the operation pattern. |
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| Keywords: | All-service Customer and product Associated operation Individual and community Scenario-based information application |
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