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云制造单一制造商与供应商联盟二阶段博弈模型
引用本文:贺琳,白朝阳.云制造单一制造商与供应商联盟二阶段博弈模型[J].沈阳工业大学学报,2018,40(3):328-333.
作者姓名:贺琳  白朝阳
作者单位:1. 大连海事大学 交通运输管理学院, 辽宁 大连 116026; 2. 大连理工大学 管理与经济学部, 辽宁 大连 116023
基金项目:中央高校基础科研业务资助项目(3132017086);教育部人文社会科学研究青年基金资助项目(13YJCZH052);辽宁省社科规划资助项目(L15BGL040)
摘    要:针对云制造服务链稳定问题,提出了单一制造商同供应商联盟进行谈判的二阶段领导者-追随者博弈模型.该模型根据云制造实际情境,假设制造商决定订单或服务的数量和价格,将云制造过程中制造商与供应商的合作过程抽象为两阶段的博弈,其中第一阶段为面向供应商联盟的竞争博弈,第二阶段为制造商同供应商联盟的合作博弈,并分析了合作策略选择机理.模型分析结果表明,优质供应商个体采用联盟形式,可以获得更高议价权和利益,并可对保持云制造服务链的稳定发展提供一定的决策支持.

关 键 词:制造商  供应商  联盟  合作竞争博弈  领导者-追随者博弈  谈判  云制造  制造服务  

A two-stage game model between single manufacturer and supplier union under cloud manufacturing
HE Lin,BAI Zhao-yang.A two-stage game model between single manufacturer and supplier union under cloud manufacturing[J].Journal of Shenyang University of Technology,2018,40(3):328-333.
Authors:HE Lin  BAI Zhao-yang
Affiliation:1. Transportation Management College, Dalian Maritime University, Dalian 116026, China; 2. Faculty of Management and Economics, Dalian University of Technology, Dalian 116023, China
Abstract:Aiming at the stability problem of cloud manufacturing service chain, a two-stage leader-follower game model for the negotiation between the single manufacturer and supplier union was established. According to the actual situation of cloud manufacturing, it was assumed in the model that the manufacturer decided the quantity and price of orders or services, and the cooperation process between the manufacturer and suppliers in the cloud manufacturing process was abstracted as a two-stage game. The first stage was the competition game facing to the supplier union. The second stage was the cooperative game between the manufacturer and supplier union, and the selection mechanism of cooperation strategy was analyzed. The results of model analysis indicate that the individual supplier with high quality adopts the alliance form to obtain higher bargaining power and benefit, which has a certain decision support to maintain the stable development of service chain under the cloud manufacturing.
Keywords:manufacturer  supplier  union  competitive and cooperative game  leader-follower game  negotiation  cloud manufacturing  manufacturing service  
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