| Abstract: | Reviews the book, Images in mind: The evolution of a theory by A. Paivio (see record 1991-98882-000). In this review I hope to capture some of the flavour of Images in Mind, in which Allan Paivio traces some of the signal events in the evolution of dual coding theory. I encourage each reader of the review to become a reader of the book. The main reward is a glimpse of the workings of a great mind, but there are practical benefits as well. I am reminded of an interview with Keith Richard of the Rolling Stones. When asked how he came up with so many songs, he replied that he just played through his "Buddy Holly Song Book," and something always came up. Reading papers by Paivio has the same effect on me; I can't read his work without many experiments "coming up." (PsycINFO Database Record (c) 2010 APA, all rights reserved) |
