| 新疆葡萄酒产业的经济性优势与竞争力分析 |
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| 引用本文： | 樊婧. 新疆葡萄酒产业的经济性优势与竞争力分析[J]. 酿酒科技, 2020, 0(6): 134-137 |
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| 作者姓名： | 樊婧 |
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| 作者单位： | 西安邮电大学经济与管理学院,陕西西安710061 |
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| 基金项目： | 陕西省教育厅哲学社会科学重点研究基地项目;陕西省软科学研究计划 |
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| 摘 要： | 新疆葡萄质量好,品种资源也十分丰富,带动了葡萄酒产业的发展,许多企业家纷纷在新疆建立起酒厂,为给这些企业提供指导和参考,有必要进行新疆葡萄酒产业的经济性优势与竞争力分析。本文主要分为两个部分:第一部分分析新疆葡萄酒产业的经济性优势,包括自然条件、外部条件、市场条件、产业基础条件等几个方面;在此基础上,第二部分运用钻石模型分析新疆葡萄酒产业的竞争劣势,帮助新疆葡萄酒企业正视发展中存在的问题,以期为新疆葡萄酒产业的进一步发展指明方向以及提供发展的新要求和新思路。
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| 关 键 词： | 新疆葡萄酒产业 经济性优势 竞争力分析 钻石模型 |
Analysis of the Economic Advantages and Competitiveness of Xinjiang Grape Wine Industry |
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| FAN Jing. Analysis of the Economic Advantages and Competitiveness of Xinjiang Grape Wine Industry[J]. Liquor-making Science & Technology, 2020, 0(6): 134-137 |
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| Authors: | FAN Jing |
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| Affiliation: | (College of Economics and Management,Xi'an University of Posts and Telecommunications,Xi'an,Shaanxi 710061,China) |
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| Abstract: | Xinjiang grape is famous for its high quality and rich varieties.Many entrepreneurs have established wineries in Xinjiang.Therefore,it is necessary to analyze the economic advantages and competitiveness of Xinjiang grape wine industry in order to provide guidance and reference for these wineries.Firstly,the economic advantages of Xinjiang wine industry including natural conditions,external conditions,market conditions,and industrial basic conditions etc.were analyzed.On this basis,the competitive disadvantages of Xinjiang grape wine industry were analyzed by using the diamond model and the existing problems in the development process were put forward.This paper aimed at pointing out the directions and providing new thoughts for further development of Xinjiang grape wine industry. |
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| Keywords: | Xinjiang grape wine industry economic advantage competitiveness analysis diamond model |
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