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烟草企业公民建设研究初探
引用本文:王毅辉.烟草企业公民建设研究初探[J].中国烟草学报,2014,20(3):108-112.
作者姓名:王毅辉
作者单位:广东省烟草专卖局(公司)
摘    要:选择烟草行业作为切入点,从理论和实践归纳出加快烟草企业公民建设的必要性和紧迫性。随后在概要梳理企业公民概念发展历程的基础上,结合企业社会责任的共性和烟草行业的特性,剖析了“企业公民”优于“企业社会责任”的理由,并对烟草企业公民的内涵进行分析;最后,给出加快建设烟草企业公民的建议,以期为我国烟草企业构建“负责任的企业公民”和“受人尊敬的企业”提供借鉴和思考。 

关 键 词:企业社会责任    企业公民    经济责任    慈善
收稿时间:2013-05-08

Preliminary study on tobacco enterprises citizenship construction
Abstract:Based on existing theory and practices, the necessity and urgency to accelerate the citizenship construction of toboacco enterprises are analysed. With the summary on enterprise citizenship concepts, and combining the common characters of corporate social responsibility as well as the speciality of tobacco enterprise, the reasons why “enterprise citizenship” is superior than “enterprise social responsibility” are demonstrates. Then the connotation of tobacco enterprises citizenship is analysed. Finally, some suggestions on accelerating the construction of tobacco enterprise citizenship are concluded, so as to provide some reference and reflection for future construction. 
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